Promoters for Campaigns & Roadshows — Showbiz Models

Showbiz Models selects and manages professional promoters for in-store promotional campaigns, sampling, roadshows, guerrilla marketing, and brand activations nationwide. With over 1,500 promoters in our book and coverage across all 107 Italian provinces, we are the ideal partner for campaigns of any scale — from a single retail location to a multi-city national tour.

Types of Promotional Activities

  • In-store promotions — Sampling, tastings, product demonstrations, and assisted sales at retail stores, specialty shops, and pharmacies.
  • Roadshows and promotional tours — Traveling activations across multiple cities, with coordinated logistics and centralized reporting.
  • Guerrilla marketing — Unconventional actions in urban spaces, squares, stations, and high-traffic locations.
  • Brand ambassadors — Dedicated representatives for continuous brand representation at trade fairs, events, and retail locations.
  • Lead generation — Collection of qualified contacts using tablets, digital forms, and engagement mechanics.
  • Flyering and street marketing — Distribution of promotional materials in strategic high-footfall areas.

Why Choose Showbiz Promoters

  • Nationwide coverage — Promoters available in all provinces for simultaneous multi-city campaigns.
  • Targeted selection — Profiles chosen based on campaign target: age, language, sector experience.
  • Centralized coordination — A single point of contact for the entire campaign, from selection to reporting.
  • Reports and results — Daily feedback, photos, sales data, and collected leads.

Have a promotional campaign to launch? Request a free quote.

Want to work as a promoter? Sign up for free to join the Showbiz book.

See also: All services | Hostesses for events